GGRAsia – Melco will launch a family attraction in Studio City in June

Melco to Launch Family Attraction in Studio City in June

Casino operator Melco Resorts and Entertainment Ltd announced on Thursday that it will launch a new themed area for “family” entertainment at its majority-owned Studio City resort in Macau’s Cotai district in late June.

The attraction is branded “Super Fun Zone” (depicted in an artist’s rendering) and covers 29,400 square feet (2,731 square meters).

There are five themed areas, with play facilities for children. It is also said to have catering facilities and party rooms for families and groups.

The area will be “tiered”, with the Studio City Level 3 entrance, a company spokesperson said, in response to GGRAsia’s inquiry.

Thursday’s press release quoted Melco Resorts COO David Sisk as saying the company would “continue to invest and promote economic diversification” in Macau; a reference to tourism and facilities other than the games, and a city policy supported by the Chinese central government.

Such measures would contribute to the “continuous long-term development of the integrated tourism and leisure industry in Macao” and the Guangdong-Hong Kong-Macao Greater Bay Area, Sisk added, referring to a policy national integration of the economies of Macao, Hong Kong and Guangdong Province on the mainland.

Recent demand for casino gaming services in Macau has been subdued, amid Covid-19-related travel restrictions and concerns from investment analysts that mainland authorities may pick do not approve exit visas for otherwise frequent visitors to Macau.

Melco Resorts is currently built Studio City Phase 2. Lawrence Ho Yau Lung, Chairman and CEO of the group, expressed during the company’s latest earnings call, his confidence that the task could be completed by December this year.

Studio City Phase 2 is expected to have 900 rooms shared between two luxury hotel towers. One, the “W Macau – Studio City” should have 557 rooms, including 127 suites. The budget for this extension project had been reduced to US$1.2 billion.